What are you doing about making sure that you’ve staked out your little bit of a customer’s mental real estate?
Archive for May, 2009
Dream Small but Often
On May - 27 - 2009
So, dream smaller. And dream often. Dream as frequently as you can. This may be the best time to hone your skills as an employee work hiring. Don’t regurgitate your education. Don’t pigeon-hole yourself. Try something. Try everything. And then, remember not only what your degree and/or what your past jobs may say you’re good at — show employers what you’re GREAT at.
Social Media “Consultants”
On May - 24 - 2009
There is a small group of consultants who really DO know what they’re talking about. But some social media “consultants” can be very much like snake oil salesmen. It’s all very showy. Very step-right-up-and-take-a-look-at-the-magic. Very flashy.
The Recession & Internet Marketing
On May - 23 - 2009
The interesting thing is that a recession is actually a great time to invest in internet marketing.
What’s Social Media Marketing?
On May - 22 - 2009
Take that philosophy, and throw in a thousand non-celebrities talking about it rather than one paid celebrity, and you’ve got social media marketing that works.
Get Some Fresh Air!
On May - 20 - 2009
Before your spouse wonders about the last time you took a shower, or your friends wonder if you’re ill or dead…you might want to emerge from the confines of your self-imposed incarceration and get some fresh air.
The Difference Between Industrial Media and Social Media
On May - 19 - 2009
I’m getting tired of hearing about what happened on YouTube or Twitter hours if not days after it already happened, as if it were breaking news…we’ve already seen it, Tweeted about it, blogged about it, discussed its merits and problems, and moved on by that time.
Old Dogs, New Tricks
On May - 18 - 2009
The problem is that businesses haven’t really completely liked the notion of blogging yet. Do you really have time to add another project – a blog – to that ever-growing list of work duties?
“Social Media”? Huh?
On May - 14 - 2009
If more people understood social media, I think that they would find that it’s an amazing tool to get the word out on any product or company, or any new product that a company might be looking to promote. Over the next couple of days, I’ll go over what social media marketing is, what it is not, and its differences from “old” media.
The New Media Way to Job-Search
On May - 12 - 2009
With more and more conversations taking place on the internet and job searches being conducted online, you have to look beyond old-school examples to see what practical advice is working for candidates right now.
